Sony has just posted a firmware update for it’s Bravia X9 4K Ultra HD TV line. The update enables HDMI 2.0 functionality, which was announced at IFA 2013 back in September.
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Sony Launches 8 Million Flower Petals from a Volcano to Promote its 4K TV’s
by Andrew Michael /
Sony just launched their newest 4K TV commercial, showing off the incredible detail packed in their 4K Ultra HDTV’s. The commercial features 8 million flower petals being blasted from a volcano in Costa Rica. The brilliant colors of red, yellow, purple, and pink float across the village in slow motion. The 8 million petals represent the 8 million pixels featured in the Ultra HDTV — four times that of Full HD (1080p).
Sony Announces New 4K Projectors
by Andrew Michael /
Sony has just announced three new SXRD projectors at CEDIA 2013 in Denver, Colorado — two of which are 4K, with the third being Full HD. The VPL-VW1100ES and VPL-VW600ES models both feature a DCI-approved 4096×2160 pixel count (Digital Cinema Initiative).
Sony Launches Ultra HD Video Download Service, Offers “Breaking Bad” in 4K
by Andrew Michael /
Owners of the $699 Sony 4K Ultra HD media player are now able to access over 70 movies and TV shows in native 4K Ultra HD resolution. The company expects to grow the library to over 100 titles by the end of the year.
Sony FMP-X1 4K Ultra HD Media Player Available for Purchase
by Andrew Michael /
The Ultra HD Player comes pre-loaded with 10 True 4K movies: The Amazing Spider-Man, Salt, The Karate Kid, The Other Guys, Battle: Los Angeles, That’s My Boy, Bad Teacher, Total Recall 2012, Taxi Driver, and The Bridge on the River Kwai.
Sony Prepares for 4K Ultra HD Streaming Movie Service with EyeIO
by Andrew Michael /
EyeIO, a Palo Alto startup, announced today that its Ultra HD compression encoding technology has been licensed by Sony Pictures to offer 4K content delivery using the Sony FMP-X1.
Sony Launches 4K Ultra HDTV Campaign
by Andrew Michael /
In support of its new 4K Ultra HD TVs shipping this week, Sony Electronics today launched an integrated marketing campaign celebrating the stunning color and picture resolution of 4K.