Sony Prepares for 4K Ultra HD Streaming Movie Service with EyeIO

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Sony 4K Movies
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Sony 4K Media Player

Now that 4K Ultra HD TV’s have become affordable to consumers, what true 4K content is available to watch on them? Other than some generic stock footage, not much. Fortunately, Sony plans to change all that this Summer with the release of their 4K media player.

Designed to work with Sony 4K TV’s, the $699 4K FMP-X1 4K media player will come pre-loaded with 10 true 4K movies (which differs from Sony’s “Mastered in 4K” 1080p Blu-ray discs). So what happens once you’ve watched Taxi Driver and Bad Teacher in glorious true 4K detail for the 18 millionth time? Well, Sony has an answer for that too.

Sony 4K Movie Service

EyeIO, a Palo Alto startup, announced today that its Ultra HD compression encoding technology has been licensed by Sony Pictures to offer 4K content delivery using the Sony FMP-X1.

EyeIO’s proprietary video technology efficiently processes, compresses, and encodes the massive 4K source files into smaller, more manageable sizes. Though they will not reveal exact numbers, the company claims that they can achieve 4K quality using today’s H.264 standards with impressive bandwidth savings — clearly impressive enough to catch Sony’s attention. An HEVC version of the service is in the works.

“We are honored to play an integral part in the first commercial, worldwide use of 4K UltraHD with Sony Pictures,” said Rodolfo Vargas, CEO of eyeIO. “We are confident that eyeIO’s capabilities are perfectly matched with Sony’s commitment to high quality viewing experiences as well as creating and delivering captivating content to enhance the viewing experience of audiences everywhere.”

“From the cinema to the home, Sony Pictures Technologies strives to deliver the audience an experience that is as close as possible to the filmmaker’s original vision. eyeIO’s technology makes it practical to deliver movies to the home in unprecedented 4K quality, and we are proud to partner with them on this groundbreaking launch,” Chris Cookson, President, Sony Pictures Technologies added.

Films available at launch include Bad Teacher, Battle: Los Angeles, The Bridge on the River Kwai, The Karate Kid (2010), Salt, Taxi Driver, That’s My Boy, The Amazing Spider-Man, The Other Guys and Total Recall (2012).

Source: EyeIO

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About the Author

Andrew Michael is the Founder of Ultra HDTV Magazine. His interest in the technology began in 2008, before the term "Ultra HD" became mainstream. Andrew has contributed numerous articles, and continues to evolve Ultra HDTV into the ultimate Ultra High Definition resource.

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